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Consumer boycotts effecting change through the marketplace and the media  Cover Image E-book E-book

Consumer boycotts effecting change through the marketplace and the media

Friedman, Monroe. (Author).

Record details

  • ISBN: 041592457X
  • ISBN: 9780415924573
  • ISBN: 0415924561
  • ISBN: 9780415924566
  • ISBN: 9780203900406
  • ISBN: 0203900405
  • ISBN: 9780203900413
  • ISBN: 0203900413
  • Physical Description: 1 online resource (xix, 284 pages)
    remote
    electronic resource
  • Publisher: New York : Routledge, 1999.

Content descriptions

Bibliography, etc. Note: Includes bibliographical references (pages 263-274) and index.
Formatted Contents Note: Consumer boycott basics -- Factors affecting boycott success -- Labor boycotts -- Consumer economic boycotts -- Minority group initiatives : African American boycotts -- Boycott initiatives of other minority groups -- Boycotts by religious groups -- Ecological boycotts -- Consumer "buycotts" -- Boycott issues and tactics in historical perspective.
Source of Description Note:
Print version record.
Subject: Consumer satisfaction
Consumer complaints
Consumer behavior
Boycotts
BUSINESS & ECONOMICS Commercial Policy
BUSINESS & ECONOMICS Consumer Behavior
Consommateurs Plaintes
Consommateurs Satisfaction
Boycottage
Consommateurs Comportement
Consumer complaints
Consumer satisfaction
Boycotts
Consumer behavior
Genre: Electronic books.

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